Brand Tango Expands Agency Services to Island One Resorts

Brand Tango Expands Agency Services to Island One Resorts

Brand Tango, a Ft. Lauderdale, Fla.-based marketing and advertising firm, has expanded its services for Island One Resorts of Orlando, Fla. Under terms of the agreement, Brand Tango will support the developer and operator of timeshare resorts by providing strategic and technology solutions, including access to its new “Tango” system, an advanced lead-management system, as well as marketing and creative support for numerous projects.

“We’re delighted to take our relationship with Island One to the next level,” says Joe Russoniello, Brand Tango’s president. “Island One was one of our first clients when we started two years ago, and this is a confirmation that our services are valued by them.”

“We’re very excited to see more new ideas from Brand Tango” says Deborah L. Linden, RRP, CEO of Island One Resorts. “As we go forward, we’ll work together to grow Island One and expand our market presence.”

Brand Tango is a “timeshare/real estate/hospitality” specialty group composed of marketing, design and technology experts with decades of combined expertise. The agency helps its clients define and achieve performance goals and return-on-investment objectives by addressing integrated marketing needs in an efficient, unbiased, and knowledgeable manner with a solid, multi-faceted, results-oriented strategy. Along with Vice President of Application Development Larry Talley and Vice President of Creative James Kluetz, Russoniello engages leading writers, designers, and project managers appropriate to each client.

Island One Resorts, which celebrated its 25th anniversary this year continues to provide extraordinary timeshare vacation experiences through resort development and hospitality management. The company’s 1,000 team members focus on providing innovative vacations and value-driven benefits to the company’s over 65,000 owners. Reinforcing the company’s stature as an innovator is the continued growth and success of Club Navigo, Island One Resorts’ vacation club which includes 29 resort destinations throughout the United States, the Caribbean, Latin America and Mexico and a member rewards program, Navigo Rewards.
 
Selected Brand Tango clients include Pacific Monarch Resorts, Club Intrawest, Grand Incentives, Sunset Resorts, Premier Cancun Vacations, Coast to Coast, and Textron Financial/Resort Finance Division.
 
For more information, contact Joe Russoniello at (954) 295-7879 or joe@brand-tango.com. The firm’s Web site, http://www.brand-tango.com, features examples of recent work.